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Guide Index
  • Business Analysis Overview
  • Business Analysis to Project Initiation
  • Business Analysis and Project Management
  • Skillset and Expertise for BA Role
  • BA and PM - The Big Picture
  • Business Analysis Processes - Overview
  • Needs Assessment
  • Business Analysis Planning
  • Requirements Elicitation and Analysis
  • Traceability and Monitoring
  • Solution Evaluation
  • Business Analysis Plan
  • Business Case
  • Product Scope
  • Situation Statement
  • Brainstorming
  • Collaborative Games
  • Document Analysis
  • Facilitated Workshops
  • Focus Groups
  • Interviews
  • Observation
  • Prototyping
  • Questionnaires and Surveys
  • Buy a Feature
  • Delphi
  • Minimum Viable Product (MVP)
  • MoSCoW
  • Multivoting
  • Purpose Alignment Model
  • Timeboxing
  • Weighted Ranking
  • Weighted Shortest Job First (WSJF)
  • Overview
  • Feature Model
  • Kano Model
  • System Interface Table
  • Use Case
  • User Story
  • Competitive Analysis
  • Iteration Planning
  • Peer Reviews
  • Product Visioning
  • Story Mapping
  • SWOT Analysis
  • Traceability Matrix
  • Business Analysis Plan vs Requirements Management Plan
  • Creative Thinking
Business Analysis

Elicitation Techniques

Brainstorming

Explanation of brainstorming elicitation technique in business analysis.

Overview

Brainstorming is an elicitation technique that can be used to identify a list of ideas in a short period of time (e.g., a list of risks, stakeholders, or potential solution options).

Brainstorming is conducted in a group setting, and led by a facilitator. The goal is to generate as many ideas as possible about a topic. The facilitator ensures that every one participates in the session and no individual monopolizes the session.

Key Aspects

The key aspects of brainstorming are:

  1. All ideas are welcome.
  2. No idea is critiqued or criticized.

Parts of Brainstorming

Brainstorming has two parts:

  1. Idea generation
  2. Analysis

First a list of ideas is generated and then it is analyzed to convert ideas into usable information.

Affinity diagram is a companion technique to brainstorming. It is used to organize ideas into categories or common themes, which provides new insights into the topic that might not be possible otherwise.

On This Page

OverviewKey AspectsParts of Brainstorming